AI requires to develop stronger product vision

AI demands a new kind of leadership.
A kind of leadership ables to steer vision and apply macro-thinking.

Companies already have teams that enable (engineering), teams that manage cost and delivery (project) and teams that sell (marketing).

What’s missing is a team that steers the product vision, helping to anticipate market disruptions.

That space belongs to Design.
Not the design sold through social media trends or jargon.
Not the design obsessed with blue-sky concepts or craft.
But a redefined design discipline, built to define which product will revolutionise the market.